Pricing
Four plans. The fee is the desk. The wallet is the traffic.
Prices are in US dollars and bill monthly. There is no trial that turns into a charge. Free Starter stays at $0 until you choose a paid plan.
Start here
Free Starter
$0USD / month
Solopreneurs testing the waters, or anyone who wants to see the desk before they commit.
One seat and a real pipeline: contacts, email, one automation, and the wallet waiting for later.
- Dashboard, contacts, one pipeline, 25 deals
- Shared email inbox and message templates
- One workflow and CSV import
- Two-factor sign-in and a usage wallet
Monthly
Solo Sales
$19USD / month
Independent agents, freelancers, and consultants who run their own pipeline.
The Free desk, plus the phone: SMS, calling, numbers, booking, custom fields, and the public API.
- 2,000 contacts, 3 pipelines, 5 automations
- SMS, voice calling, and phone numbers
- Calendar, public booking, and appointments
- Custom fields and a public API
Most teams
Growth Team
$49USD / month
Real estate teams, home services, and small agencies running phone and SMS campaigns.
Five seats. WhatsApp, Messenger, and Instagram in the same timeline as the deal, plus documents and lead forms.
- 5 seats, 10,000 contacts, 25 automations
- WhatsApp, Messenger, and Instagram DMs
- Lead forms, documents, and custom objects
- Agents, roles, and unlimited pipelines
Monthly
Pro Agency
$99USD / month
Established brokerages, multi-project agencies, and power users who need custom data.
Fifteen seats, unlimited records and workflows, plus AI replies, social publishing, and Meta ads.
- 15 seats and unlimited contacts, pipelines, automations
- AI Sales Manager across the inbox
- Social planner for Facebook, Instagram, and LinkedIn
- Meta Ads and AI Ads Manager
Tax is added where the law requires it. Seats are not sold separately. SMS, voice minutes, platform email, number rental, and AI reply tokens spend a prepaid wallet at the rate shown in the workspace. Ad spend is paid to Meta.
Caps
Unlimited means the plan does not enforce a cap. It does not mean a second workspace or extra seats.
| Limit | Free Starter | Solo Sales | Growth Team | Pro Agency |
|---|---|---|---|---|
| Agent seatsPeople who can sign in. Extra seats are not sold separately — upgrade the plan. | 1 | 1 | 5 | 15 |
| ContactsPeople and companies stored in the workspace. | 100 | 2,000 | 10,000 | Unlimited |
| OpportunitiesDeals on the pipeline. | 25 | Unlimited | Unlimited | Unlimited |
| AutomationsWorkflows you can keep published. | 1 | 5 | 25 | Unlimited |
| PipelinesBoards with their own stages. | 1 | 3 | Unlimited | Unlimited |
What each plan includes
A check means the feature is part of that subscription. Open the feature name to read how a business uses it.
| Feature | Free Starter | Solo Sales | Growth Team | Pro Agency |
|---|---|---|---|---|
| Workspace | ||||
| DashboardPipeline value, new leads, and team activity on the home screen. | Included | Included | Included | Included |
| Usage walletPrepay SMS, calls, and platform email, with optional auto-recharge. | Included | Included | Included | Included |
| CRM | ||||
| Contacts & leadsPeople, companies, tags, notes, and a full activity timeline on every record. | Included | Included | Included | Included |
| CSV importBulk-upload contacts and keep owners, tags, and custom fields. | Included | Included | Included | Included |
| Custom fieldsAdd text, date, select, and number fields on contacts and deals. | Not included | Included | Included | Included |
| Lead formsBuild a public form from contact fields, share a link, and embed it on a website. | Not included | Not included | Included | Included |
| DocumentsUpload, edit, sign, lock, and share PDFs. | Not included | Not included | Included | Included |
| Pipeline | ||||
| Pipelines & stagesBuild sales pipelines and drag deals between stages. | Included | Included | Included | Included |
| OpportunitiesTrack deal value, probability, owners, and close dates on a kanban board. | Included | Included | Included | Included |
| Automation | ||||
| Workflow automationsWhen a lead is created, tagged, assigned, or moved, run email, SMS, assignment, and stage changes. | Included | Included | Included | Included |
| Message templatesReuse saved email and SMS copy with merge fields such as {contact.name}. | Included | Included | Included | Included |
| Inbox | ||||
| Shared email inboxConnect IMAP/SMTP, send from the CRM, and keep threads on the contact. | Included | Included | Included | Included |
| SMS messagingSend and receive SMS from workspace numbers, billed from the wallet. | Not included | Included | Included | Included |
| Voice callingClick-to-call and inbound voice with per-minute wallet billing. | Not included | Included | Included | Included |
| Phone numbersBuy and assign local or mobile numbers to the workspace.Number purchasing currently supports the UK, Australia, and New Zealand. | Not included | Included | Included | Included |
| WhatsAppTwo-way WhatsApp on workspace phone numbers. SMS and calling stay separate. | Not included | Not included | Included | Included |
| Facebook & InstagramMessenger and Instagram direct messages in Conversations, plus connecting those accounts. | Not included | Not included | Included | Included |
| AI Sales ManagerAutonomous replies from workspace instructions across SMS, email, WhatsApp, Messenger, and Instagram. Billed from the wallet by the tokens each reply uses. | Not included | Not included | Not included | Included |
| Publishing | ||||
| Social plannerSchedule and publish posts, comments, and analytics for Facebook, Instagram, and LinkedIn. | Not included | Not included | Not included | Included |
| Ads | ||||
| Meta Ads IntegrationMeta Ads dashboard, lead ads, and syncing contacts to a custom audience. | Not included | Not included | Not included | Included |
| AI Ads ManagerAdvisor, draft campaigns, and an optional daily optimizer for Meta ads. Spend still goes to Meta. | Not included | Not included | Not included | Included |
| Scheduling | ||||
| Team calendarMeetings, follow-ups, and booking events in one calendar. | Not included | Included | Included | Included |
| Public booking pageLet leads pick a slot on a branded booking link. | Not included | Included | Included | Included |
| AppointmentsCreate appointments that can enroll contacts into workflows. | Not included | Included | Included | Included |
| Data | ||||
| Custom objectsModel extra records — properties, subscriptions, projects — with their own fields. | Not included | Not included | Included | Included |
| Team | ||||
| Agents & rolesInvite agents, lock features, and keep assigned leads exclusive. | Not included | Not included | Included | Included |
| Two-factor sign-inProtect admin and agent logins with an authenticator app. | Included | Included | Included | Included |
| Public APICreate contacts from other tools with workspace API keys. | Not included | Included | Included | Included |
Questions before you subscribe
- What do I actually pay each month?
- The plan fee only: $0, $19, $49, or $99 in US dollars, billed monthly. SMS, voice minutes, platform email, AI reply tokens, and phone-number rental are not inside that fee. They spend a prepaid usage wallet at the rate shown in the workspace before you send, call, or buy. Ad spend is paid to Meta, not to Pipecove.
- Is there a free trial that turns into a charge?
- No. Free Starter stays at $0 until an admin chooses a paid plan. Paid plans do not start with trial days. You are not billed for Solo Sales, Growth Team, or Pro Agency unless you subscribe.
- Can I add seats without changing plans?
- No. Free Starter and Solo Sales include 1 seat. Growth Team includes 5. Pro Agency includes 15. To give more people a login, move to the plan that covers that number of agents.
- Which plan includes WhatsApp, documents, and lead forms?
- Growth Team and Pro Agency. Solo Sales includes SMS, calling, and numbers, but not WhatsApp, Messenger, Instagram, documents, lead forms, or custom objects.
- Which plan includes AI, social posting, and Meta ads?
- Pro Agency. AI Sales Manager replies from your instructions and is billed from the wallet by tokens. The social planner covers Facebook, Instagram, and LinkedIn. Meta Ads and AI Ads Manager draft and manage campaigns; the ad budget itself is paid to Meta.
- What happens to my data if I downgrade or cancel?
- Cancel in billing settings and you keep the paid plan until the end of the month you already paid. A downgrade applies the lower caps, and you need to get under them. After cancellation, customer data is kept for 60 days so you can come back, then deleted except what tax or a carrier rule requires. See the Refund & Cancellation Policy.
- Do you sell personal information or use Meta data for ads?
- No. Pipecove does not sell personal information. Information received from Facebook, Instagram, WhatsApp, or Google is used to provide the feature you connected, not to advertise and not to sell to data brokers.
- Can another tool create contacts?
- On Solo Sales and above, a workspace API key can create a contact with a POST to the public contacts endpoint. Lead forms, on Growth Team and Pro Agency, do the same from a public page or an embed, and can start a workflow.